ToySpace.se is the Swedish online toy retailer operated by ToySpace AB, organization number 559137-9812. The company was established around 2018 by the owners of Norwegian toy retailer Lekekassen.no, with operations, warehouse, and headquarters in Grimstad, Norway. ToySpace AB is part of Lekekassen Holding AS, whose wider group was acquired by Europris in 2021. The latest company-level revenue located is SEK 110.4 million for 2024. Public information confirms a legal entity and customer-support contact, but does not identify executives, employee count, valuation, or separate venture funding.
Company overview
Website & domain
Registration data not publicly available.
Trust signals
- Registered Swedish limited company with organization number 559137-9812.
- Official website publishes company details, terms, returns information, and support email.
- Company-level financial information is publicly available through Swedish business-information services.
- Ownership and corporate history are traceable through Lekekassen Holding AS and Europris disclosures.
- The company has an established Trustpilot profile and a substantial review history.
Red flags
- Trustpilot shows a 3.6/5 score from 192 reviews, indicating mixed customer sentiment.
- PriceRunner/Prisjakt contains complaints about delayed orders, limited order-status information, and unanswered support emails.
- The business operates cross-border from Norway while selling to Swedish customers, which may complicate delivery, returns, and customer-service resolution.
- No named founders or executives were identified in the available public search results.
- Employee count, valuation, and total funding were not located in the available sources.
Reviews & reputation
ToySpace is an identifiable, registered Swedish e-commerce company with published organization number, contact email, terms, and corporate ownership information. Its public reputation is mixed rather than uniformly positive: Trustpilot reports 3.6/5 from 192 reviews, while marketplace feedback includes complaints concerning delivery and support responsiveness.
In the news
- ToySpace AB was established by the owners of Lekekassen.no and entered the Swedish market under the ToySpace brand in 2019.
- Europris announced its acquisition of Lekekassen in 2021. Lekekassen reported NOK 545 million in total revenue and NOK 94 million EBITDA in 2020; ToySpace reportedly generated approximately NOK 100 million in revenue that year.
Sources
- https://se.trustpilot.com/review/toyspace.se
- https://www.trustpilot.com/review/toyspace.se
- https://se.trustpilot.com/review/toyspace.se?page=3
- https://toyspace.se/om-oss
- https://www.hitta.se/f%C3%B6retagsinformation/toyspace+ab/5591379812
- https://letabolag.se/foretag/toyspace-ab-559137-9812
- https://toyspace.se/kontakta-oss
- https://www.prisjakt.nu/butiksinfo.php?f=36238
- https://investor.europris.no/news/stock-exchange-announcements/News-Details/2021/storyid-15107559/default.aspx
- https://www.rating.se/info1/detail/overview/5591379812
- https://investor.europris.no/news/news-details/2021/storyid-15107559/default.aspx
- https://www.trustpilot.com/review/lekakademin.se
AI-compiled from public sources. Last updated 10/2/2026.